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The Playstore Wizard blog.

Continuously updated coverage of Google Play policy, store-listing conversion, monetization, and compliance. Free to read.

Monetization

Play Billing Fees in 2026: What You Actually Keep

Service fee tiers, the 15% small-business rate, alternative billing, and the math that decides whether a subscription or one-time purchase nets you more.

5 min read·
Listing & ASO

The Store Listing Conversion Checklist: Turning Impressions Into Installs

Your install rate is decided in the first three seconds. A field-by-field checklist for the icon, first two screenshots, and short description that move the needle.

5 min read·
Policy Updates

Google Play in 2026: The Policy Changes That Actually Affect Your Launch

Target API 35, the 12-tester rule, tightened data-safety enforcement, and account deletion — the changes most likely to get a 2026 submission rejected, and how to stay clear.

6 min read·